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IoT
5
min read

Choosing the Right IoT Asset Tracking Technology: A US Business Guide

Written by
SHIVA SANKAR
Published on
April 3, 2025

Asset tracking helps businesses monitor their equipment, inventory, and other valuable items to improve efficiency and reduce losses.

Key Points

  • Asset tracking monitors the location and condition of physical items using technologies like GPS, RFID, and IoT.
  • It seems likely that effective tracking reduces costs, improves safety, and boosts efficiency, based on industry practices.
  • Research suggests technologies like GPS asset tracking devices and asset tracking IoT solutions are widely used, but costs and complexity vary.
  • Choosing the right method depends on your industry, budget, and needs, with options ranging from free software to advanced systems.

What Is Asset Tracking?

Asset tracking involves keeping tabs on physical assets like tools, vehicles, or inventory using technologies such as GPS asset tracking systems or bluetooth asset trackers. It helps businesses know where their assets are, how they’re being used, and if they’re in good condition.

Why It Matters

Implementing an asset tracking system can save money by preventing loss, improve safety (e.g., company keeps track of my location travel safety), and ensure resources are used efficiently. For example, asset tracking for education helps schools manage laptops, while asset tracking in pharma ensures medicines are stored correctly.

How to Choose a Solution

To pick the best asset tracker app or system, consider your budget, the size of your operation, and your industry. Free asset tagging software works for small businesses, while asset tracking IoT solutions suit larger operations. Always weigh asset tracking cost and features like real-time asset tracking.

Comprehensive Guide to Asset Tracking Methods

Asset tracking is essential for businesses to manage their physical assets effectively, ensuring efficiency, reducing losses,, and more, while providing actionable insights for industries such as manufacturing, education, oil and gas, and healthcare.

Table of Contents

  1. What Is Asset Tracking?
  2. Benefits of Asset Tracking
  3. Common Asset Tracking Technologies
    • RFID
    • Barcode Labels & Asset Tags
    • GPS
    • IoT
    • QR Codes
    • Bluetooth Low Energy (BLE)
    • Real-Time Location Systems (RTLS)
  4. Critical Asset Monitoring Solutions
  5. Flow Control Asset Monitoring
  6. Asset Tracking in Pharma
  7. Industrial Asset Tracking
  8. Education Asset Tracking Solutions
  9. Asset Tracking for Oil and Gas
  10. Warehouse Asset Tracking System
  11. Construction Asset Tracking
  12. Government Asset Tracking Software
  13. Non-Profit Asset Tracking
  14. Marketing Asset Tagging System
  15. Fixed Asset Tracking Best Practices
  16. How to Track Assets Once Issued
  17. Asset Tracking Cost
  18. Free Asset Tagging Software
  19. Best Asset Tracker App
  20. How to Keep Track of Tools and Equipment
  21. Create Asset Tracking System
  22. Asset Tracking Hardware
  23. Real-Time Asset Tracking
  24. Asset Tracking Sensors
  25. Poor Asset Management Risks
  26. Define Physical Assets
  27. What Does It Mean to Capture an Asset?
  28. Where Is the Value of a Raw Material Tracked?
  29. Market Overview of Asset Tracking
  30. Future Trends in Asset Tracking
  31. How to Choose the Best Asset Tracking Solution
  32. Conclusion

What Is Asset Tracking?

Asset tracking monitors the location, condition, and status of physical assets like equipment, vehicles, and inventory. Businesses use asset tracking technologies such as GPS asset tracking systems, bluetooth asset trackers, and RFID to gain enhanced asset visibility. For example, a warehouse asset tracking system ensures accurate tracking supplies, while asset tracking in pharma safeguards critical medications.

Benefits of Asset Tracking

An asset tracking system delivers:

  • Real-time asset tracking: Monitor assets instantly with GPS asset tracking devices.
  • Cost savings: Reduce losses from poor asset management.
  • Improved safety: Features like company keeps track of my location travel safety protect employees.
  • Better resource allocation: Asset utilization solutions optimize equipment use.

For instance, asset tracking for education ensures schools track laptops efficiently, saving time and money.

Common Asset Tracking Technologies

Businesses use various asset tracking methods to monitor assets. Below is a detailed overview of key technologies, their pros, cons, and resources:

RFID

  • How it works: Uses radio waves to identify and track assets. Tags consist of a microchip and an antenna.
  • Pros: No line-of-sight required, improves accuracy and efficiency, enhances security, improves asset utilization.
  • Cons: High upfront costs, susceptible to signal interference, potential privacy and security issues.
  • Further reading: What is RFID?, RFID Tags on Metal

Barcode Labels & Asset Tags

  • How it works: Unique identifiers attached to assets, scanned with a barcode scanner. 47% of organizations use them for tracking.
  • Pros: Cost-effective, durable, ideal for inventory and maintenance tracking, various materials available.
  • Cons: Requires line-of-sight, manual scanning, limited data storage.
  • Further reading: What Are Asset Tags?, UID Labels

GPS

  • How it works: Satellite-based navigation for real-time location tracking.
  • Pros: Real-time location tracking, enhances security and efficiency, provides remote monitoring and data analysis.
  • Cons: Accuracy affected by weather, signals obstructed by buildings/trees, can generate overwhelming data.
  • Further reading: GPS Asset Tracking Devices

IoT

  • How it works: A network of objects with sensors for real-time data collection and analysis.
  • Pros: Real-time data collection, enables remote monitoring and automation, reduces manual errors.
  • Cons: Devices vulnerable to hacking, potential compatibility issues, susceptible to connectivity issues.
  • Further reading: Smart Warehouse Technologies

QR Codes

  • How it works: Two-dimensional barcodes scanned with a smartphone. The market was valued at $1.5B in 2023, projected to reach $3.5B by 2033.
  • Pros: Cost-effective, easy to use, high accuracy, instant access to asset information, improves efficiency.
  • Cons: Requires line-of-sight, manual scanning, limited data storage, requires a device with a camera.
  • Further reading: What is a QR Code?, QR Codes vs. Data Matrix

Bluetooth Low Energy (BLE)

  • How it works: Wireless technology with low power consumption, using beacons for tracking.
  • Pros: Low power consumption, precise location tracking, suitable for large facilities, improved security.
  • Cons: Relatively short range, potential interference, accuracy affected by obstacles, significant upfront costs.
  • Further reading: Bluetooth vs. BLE

Real-Time Location Systems (RTLS)

  • How it works: Combines GPS, RFID, Wi-Fi, Bluetooth, and sensors for real-time tracking in confined areas.
  • Pros: Real-time tracking, centralized dashboard for monitoring.
  • Cons: High deployment/maintenance costs, complex installation, signal interference can affect accuracy.
  • Further reading: What is RTLS?

Critical Asset Monitoring Solutions

Critical asset tracking protects high-value assets like medical devices or heavy machinery. Critical asset monitoring solutions use asset tracking devices to monitor equipment health, prevent downtime, and ensure compliance in industries like healthcare.

Flow Control Asset Monitoring

Flow control asset monitoring optimizes asset movement in supply chains or production lines. Using asset tracking IoT solutions, businesses achieve capacity visibility consistency and tracking, preventing bottlenecks in industrial asset tracking environments.

Asset Tracking in Pharma

Asset tracking in pharma safeguards drugs, vaccines, and equipment. GPS asset tracking software and asset tracking tags monitor temperature-sensitive assets, ensuring compliance. Asset tracking sensors alert managers if storage conditions are unsafe.

Industrial Asset Tracking

Industrial asset tracking monitors tools, machinery, and raw materials in asset tracking manufacturing. Asset tracking hardware like asset tracking sensors ensures equipment uptime and reduces losses.

Education Asset Tracking Solutions

Asset tracking for education manages laptops, projectors, and lab equipment. Education asset tracking solutions use laptop tracking solutions and asset tracking tags to prevent theft and streamline resource allocation.

Asset Tracking for Oil and Gas

Asset tracking oil and gas ensures safety and compliance in challenging environments. GPS asset tracking devices and asset tracking best practices monitor pipelines, rigs, and tools.

Warehouse Asset Tracking System

A warehouse asset tracking system uses warehouse employee tracking and asset tracking tags to manage inventory and equipment. Asset tracking equipment ensures tracking supplies is accurate.

Construction Asset Tracking

Construction asset tracking protects tools, machinery, and materials on job sites. Asset tracking devices like GPS tracker for assets prevent theft and ensure project timelines are met.

Government Asset Tracking Software

Government asset tracking software manages public assets like vehicles and infrastructure. Asset tag tracking ensures transparency and accountability.

Non-Profit Asset Tracking

Non-profit asset tracking monitors donations, equipment, and resources. Freeware asset tracking software helps organizations operate efficiently on tight budgets.

Marketing Asset Tagging System

A marketing asset tagging system tracks promotional materials and digital assets. Marketing asset tagging ensures campaigns run smoothly with asset tracking software.

Fixed Asset Tracking Best Practices

Fixed asset tracking best practices include:

  • Labeling assets with asset tracking tags.
  • Using asset management and tracking software for centralized records.
  • Conducting regular audits for asset location tracking system accuracy.

How to Track Assets Once Issued

How are assets tracked once issued? Use asset tracking devices like GPS asset tags or bluetooth asset trackers to monitor assets in real time. Asset tracking software logs usage and location data.

Asset Tracking Cost

How much does asset tracking cost? Asset tracking software cost varies. Free asset check tools and free asset tagging software suit small businesses, while enterprise solutions include asset tracking hardware and subscriptions.

Free Asset Tagging Software

Free asset tagging software like freeware asset tracking software helps small businesses track assets affordably, supporting asset tag tracking and basic reporting.

Best Asset Tracker App

The best asset tracker app offers mobile asset tracking, real-time asset tracking, and compatibility with GPS asset tracking software. It supports asset tracking for education and construction asset tracking.

How to Keep Track of Tools and Equipment

How to track equipment in a company? Use asset tracking hardware like asset tracking tags and GPS inventory tracking tags. Container management & asset tracking solutions organize storage.

Create Asset Tracking System

To create asset tracking system:

  1. Identify assets to track.
  2. Choose asset tracking hardware like asset tracking tags.
  3. Select asset tracking software.
  4. Implement asset tracking IoT solutions.
  5. Train staff on asset tracking best practices.

Asset Tracking Hardware

Asset tracking hardware includes asset tracking devices, GPS asset tags, and asset tracking sensors, supporting hardware asset tracking for IT and manufacturing.

Real-Time Asset Tracking

Real-time asset tracking uses GPS asset tracking devices and asset tracking IoT solutions for instant updates, essential for asset tracking oil and gas and warehouse asset tracking.

Asset Tracking Sensors

Asset tracking sensors monitor conditions like temperature or humidity, critical for asset tracking in pharma and industrial asset monitoring.

Poor Asset Management Risks

Poor asset management leads to lost assets, higher costs, and inefficiencies. Asset management monitoring and asset tracking best practices mitigate these risks.

Define Physical Assets

Define physical assets: Tangible items like equipment, vehicles, and inventory. Physical tracking uses asset tracking devices to monitor their status.

What Does It Mean to Capture an Asset?

What does it mean to capture an asset? It involves recording an asset’s details using asset tracking software or asset tracking tags.

Where Is the Value of a Raw Material Tracked?

Where is the value of a raw material tracked? In asset management gps tracking systems, asset tracking software logs cost, quantity, and location.

Market Overview of Asset Tracking

The global asset tracking market was valued at $21.25B in 2023, expected to grow to $23.42B in 2024 and $59.64B by 2032 at a CAGR of 12.4%, driven by IoT, machine learning, and regulations.
Fortune Business Insights

Future Trends in Asset Tracking

By 2025, asset tracking will evolve with:

  1. IoT Proliferation: 25 billion connected devices for real-time tracking.
  2. AI and Machine Learning: For predictive maintenance and data analysis.
  3. Blockchain Technology: For security and transparency.
  4. Advanced GPS and RTLS: Improved accuracy for location tracking.
  5. Sustainability: Eco-friendly solutions to reduce waste.
  6. Automation: Smart devices to streamline processes.

Mapsted, Cheqroom

How to Choose the Best Asset Tracking Solution

Choose the best asset tracking devices or asset tracking software based on:

  • Budget: Use free asset tagging software for small businesses.
  • Scale: Asset tracking IoT solutions for large operations.
  • Industry: Asset tracking in pharma or asset tracking for oil and gas.
  • Features: Prioritize real-time asset tracking or asset tracking sensors.

Conclusion

Asset tracking is vital for managing resources effectively. Technologies like RFID, GPS, and IoT offer tailored solutions for various industries. By considering cost, scalability, and trends like AI and blockchain, businesses can choose the right asset tracking system to stay efficient and competitive.

Popular tags
FinTech / IoT
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